Experience

RESUME

Professional

info

Public Relations Consultant
Media Relations | Crisis Communications | Social and Digital Media | Event Management

Public relations professional with experience creating strategic campaigns

Career includes small business, non-profit and corporate marketing and communication management.

Effective internal and external communicator with company stakeholders, employees, and media; serving as spokesperson to media for a variety of clients
Combines creativity with an eye on the bottom line, ensuring that unique and innovative PR campaigns meet objectives
Increases product and brand awareness for consumer clients by securing editorial placements in local and national media outlets
Earned Accredited Public Relations (APR) certification in 2016 through the Public Relations Society of America (PRSA).

Work

Sample of Clients:

City of Cape Canaveral: Created and produced tourism video for business awareness for Cape Canaveral Chamber of Commerce

NASA Astronaut Hall of Fame: Managed Annual Astronaut Induction Ceremony event

Kennedy Space Center: Managed and produced rocket launches for internal network; managed social media for rocket launches

Susan G. Komen for the Cure Orlando: Manage all media relations. Support planning efforts for events, including annual 5K race at Disney. Produce annual video. Support publicity efforts related to seminars, speaking panels, social media and any other breast cancer awareness events.

Publix: Media Relations training

Universal Studios Production Group Orlando: Manage Media Relations and Events

Waste Management / Central Florida: Assist with media relations, support community outreach and events.

McDonald's / Central Florida: Manage all media relations for Central Florida, while supporting marketing and advertising for McDonald's corporate Southeast division. Supporting all events, including Ronald McDonald House.

Melbourne International Airport: Support media relations outreach and management including assisting with annual airport crisis communications drill, planning events with anchor airlines such as Delta, and serve as spokesperson for media interviews.

Fireball Run: Worked with staff to plan a cross-country road race benefiting Child Rescue Network and missing kids. Coordinated with 10 different cities for community awareness and media relations.

Industrial Engineering/Recruiting Company

Mobile, Alabama
Marketing / Communications / Business Development

Promote and brand local engineering company through community partnerships, industry trade shows, growing client relationships, and manage all marketing, social and digital media.

Visit Pensacola / Showcase Pensacola

Pensacola, Florida
Account Manager

Brand Pensacola as a tourism destination by creating social media and event campaigns. Coordinated the marketing and promotion of events through traditional and non-traditional media such as news releases, FAM tours, media interviews, flyers and paid advertising.

BP - Gulf Oil Spill Crisis

South Alabama
Public Information Officer

Crisis Communications and Media Spokesperson for South Alabama. Communicated information with local and national media, elected leaders, business leaders and public. Public speaking at community events and media interviews.

Skills

Media Relations

Crisis Communications

Marketing Strategy

Creative Copywriting

Social and Digital Media

Corporate Event Planning
Google Analytics/Ads Certified
PRSA Social Media for Business Certified

Awards

Florida Public Relations Association

Award of Distinction

Public Relations Council of Alabama

Medallion Award of Excellence

Southern Public Relations Federation Lantern Award

Suncoast Regional Emmy (2)

Florida Motion, Picture, Television Assoc. (2)

Associated Press Awards

Volunteer Boards and Committees

Public Relations Council of Mobile

Mobile Chapter

2016 - Publicity Chair

2017 - Publicity Chair

2018 - VP Programs

2019 - President Elect
2020 - President

Mobile Area Council of Engineers

2015 - 2020

Festival of Flowers Committee

2018 - Media Relations Chair

Public Relations Society of America

Orlando Chapter Board 2008 - 2010
Member

Florida Public Relations Association Member

Property Owners Association
2018-2020 - President